Senior Product Marketing Associate
SkillzKR Puram, BangalorePosted 3 months agoA free account shows the apply link for every role and matches you to the ones that fit your resume.
About the role
Skillz operates a mobile esports platform for competitive gaming tournaments. The Product Marketing Associate will plan and optimize LiveOps campaigns, offers, and CRM communications to improve player engagement, retention, and monetization.
What you'll do
- Plan and execute LiveOps campaigns across events, offers, and loyalty programs
- Design promotions, offers, and creative direction for seasonal campaigns
- Segment audiences and target personalized lifecycle offers
- Execute CRM campaigns through push, email, in-app messaging, and SMS
- Analyze campaign performance and run A/B tests to optimize results
Skills
Must have
- Liveops campaign management
- Lifecycle marketing
- Audience segmentation
- Offer design
- CRM marketing
- A/b testing
- Campaign performance analysis
- Promotional strategy
- Player engagement
Nice to have
- Mobile gaming
Tools
- Clevertap
- Braze
- Appsflyer
- Tableau
- Google Analytics
Who it's for
- Experience
- 3+ years
- Domain
- mobile gaming
About Skillz
Skillz has 10 open roles in Bangalore, at Table Space Towers, 7th Floor. See every Skillz role.
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