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AM - Branded Content & Education

PhonePeBellandur, BangalorePosted 16 days ago
  • Mid level
  • Full time
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About the role

PhonePe builds digital platforms for payments, financial services, and digital distribution. This role develops YouTube video concepts and formats about finance, using audience data to improve packaging and retention.

What you'll do

  • Research financial trends, platform behavior, and audience demand
  • Develop and test distinct YouTube video formats
  • Define video titles, thumbnail concepts, and opening hooks
  • Analyze retention and engagement data to refine concepts
  • Write narrative frameworks and concept briefs for production teams
  • Turn emerging financial trends into production-ready ideas

Skills

Must have

  • Youtube content strategy
  • Video concept development
  • Audience retention analysis
  • Content packaging
  • Financial content

Who it's for

Domain
digital payments

About PhonePe

PhonePe has 74 open roles in Bangalore, at Salarpuria Softzone, Wing A, Block A. See every PhonePe role.

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