Assistant Brand Manager
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About the role
Yoga Bar is an Indian health-food brand selling across retail, e-commerce, quick commerce and D2C channels. The Assistant Brand Manager will support brand plans, campaigns, product launches and performance analysis across consumer touchpoints.
What you'll do
- Support annual and quarterly brand planning
- Translate brand strategy into consumer campaigns and communication
- Coordinate creative agencies, media partners, influencers and internal teams
- Track campaign performance, sales and consumer metrics
- Research consumer trends, category developments and competitors
- Support marketing plans for new product launches
Skills
Must have
- Brand marketing
- Brand strategy
- Consumer marketing
- Integrated marketing campaigns
- Digital marketing
- Social media
- Market research
- Campaign performance analysis
- Consumer insights
- New product launches
Nice to have
- E-commerce marketing
- Quick commerce marketing
- Consumer research
- Brand analytics
Tools
- Amazon
- Flipkart
- Blinkit
- Zepto
- Swiggy instamart
Who it's for
- Experience
- 2 to 4 years
- Domain
- fmcg food and beverage
About Yoga Bar
Yoga Bar has 14 open roles in Bangalore, at Yogabar Head Office. See every Yoga Bar role.
More at Yoga Bar
Mid level · 2+ years
Entry level · 1+ years
Mid level · On-site · 2 to 3 years
Mid level · On-site · 2 to 4 years
Entry level · 1 to 2 years
Entry level · 1 to 2 years
Internship · 0 to 1 years · Fresher friendly
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