Influencer Marketing
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About the role
Yogabar is an Indian health-food brand selling across D2C, e-commerce, quick commerce, and retail channels. The Influencer Marketing Executive will plan and manage creator campaigns, relationships, agency coordination, content approvals, and performance reporting.
What you'll do
- Plan and execute influencer campaigns aligned with brand objectives
- Identify creators and negotiate campaign commercials and usage rights
- Coordinate campaign briefs, deliverables, timelines, and content approvals
- Manage influencer marketing agencies and review their proposals
- Track campaign performance and prepare post-campaign reports
- Monitor creator trends and competitor campaigns
Skills
Must have
- Influencer marketing
- Creator marketing
- Social media marketing
- Influencer campaign management
- Creator identification
- Commercial negotiation
- Campaign performance analysis
Nice to have
- Affiliate marketing
- Influencer whitelisting
- Paid amplification
- Content usage rights
Tools
Who it's for
- Experience
- 2 to 3 years
- Domain
- fmcg health food
About Yoga Bar
Yoga Bar has 14 open roles in Bangalore, at Yogabar Head Office. See every Yoga Bar role.
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