Lead Marketing Scientist

Lifesight develops analytics for marketing measurement. You will lead a team building econometric and statistical models, especially Marketing Mix Models, and develop measurement methodologies.

• Design and implement Marketing Mix Models
• Build regression, time-series, Bayesian, and hierarchical models
• Apply causal inference and design incrementality experiments
• Validate models with diagnostics and out-of-sample testing
• Integrate MMM, attribution, and experimentation frameworks
• Mentor data scientists and establish modeling best practices

Degree

statistics, econometrics, mathematics, operations research, engineering

Experience

8 to 12 years

Domain

marketing analytics

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