CRM & Retention Marketing Manager
ZanskarAshok Nagar, BangalorePosted 2 months agoA free account shows the apply link for every role and matches you to the ones that fit your resume.
About the role
Nubra is a SEBI-registered trading platform for active traders and investors. You will build automated customer lifecycle campaigns and optimize activation, retention, and customer lifetime value.
What you'll do
- Own the customer lifecycle from onboarding and KYC through reactivation
- Build and optimize automated journeys across email, push, WhatsApp, SMS, and in-app messaging
- Develop campaigns to improve activation, retention, and engagement
- Manage customer segmentation, messaging strategy, cadence, and channel mix
- Run A/B tests and analyze cohort and funnel performance
- Define lifecycle KPIs and share insights with the VP of Marketing and Growth
Skills
Must have
- CRM marketing
- Lifecycle marketing
- Retention marketing
- Lifecycle automation
- Customer segmentation
- Campaign orchestration
- Retention programs
- Activation programs
- Cohort analysis
- Funnel optimization
Nice to have
- Fintech marketing
- Regulatory communications
- SQL
- Ab testing
- Copywriting
Tools
- Webengage
- Moengage
- Clevertap
- Braze
- Sms
- Ga4
- Mixpanel
- Amplitude
Who it's for
- Experience
- 4 to 7 years
- Domain
- fintech trading
About Zanskar
Zanskar has 9 open roles in Bangalore, at Raheja Point. See every Zanskar role.
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