Specialist- Digital & Marketing Operations
CarrierOuter Ring Road, BangalorePosted 13 days agoA free account shows the apply link for every role and matches you to the ones that fit your resume.
About the role
Carrier provides climate, energy, and intelligent building technology solutions, including connected commercial-building products. This specialist will lead digital marketing growth, campaigns, website optimization, SEO, and marketing performance operations.
What you'll do
- Own website strategy, performance, and conversion optimization
- Develop and execute SEO, AEO, and GEO initiatives
- Plan, launch, and optimize digital marketing campaigns
- Grow LinkedIn and YouTube presence and distribute content
- Establish campaign tracking, lead management, and reporting processes
Skills
Must have
- Digital marketing
- Growth marketing
- Demand generation
- SEO
- Answer engine optimization
- Generative engine optimization
- Digital campaign management
- Landing page optimization
- Conversion rate optimization
- Lead management
Nice to have
- Marketing operations
- Website optimization
- Social media strategy
- Linkedin marketing
- Digital content distribution
- Marketing reporting
- Agency management
- Budget management
Tools
- Google Analytics
- Google search console
- Semrush
- Ahrefs
- Screaming frog
- Adobe experience manager
- Adobe analytics
- HTML
Who it's for
- Education
- MBA
- Degree
- marketing, digital marketing, communications
- Experience
- 6 to 8 years
- Domain
- building technology saas
About Carrier
Carrier has 12 open roles in Bangalore, at Carrier Digital Hub (Ecospace). See every Carrier role.
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