Marketing Specialist, SEM
ZillowWhitefield, BangalorePosted a month ago
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About the role
Zillow is a real estate platform that helps people buy, sell, finance and rent homes. This specialist will build, launch, analyze and optimize paid search campaigns across multiple platforms.
What you'll do
- Build, quality-check and launch Google SEM and Demand Gen campaigns
- Manage bids, refine keywords and test targeting and creative
- Audit campaigns, troubleshoot issues and prepare reports and analyses
- Monitor paid marketing rules and data ecosystems, escalating issues
- Coordinate asynchronously with North American team members
Skills
Must have
- Search engine marketing
- Campaign management
- Google Ads
- Microsoft search
- Bid management
- Keyword research
- Campaign optimization
- Quantitative analysis
Nice to have
- Incrementality testing
- Conversion event implementation
Tools
- Google drive
- Slack
Who it's for
- Experience
- 2 to 5 years
- Languages
- english
- Domain
- real estate
About Zillow
Zillow has 33 open roles in Bangalore, at Zillow India Private Limited. See every Zillow role.
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