Senior Channel Execution
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About the role
Bread Financial provides payment, lending, and savings products to U.S. consumers and partner brands. This role executes and optimizes customer communications, journeys, and digital experiences while leading testing, implementation, and process improvements.
What you'll do
- Execute and optimize complex customer communications and digital experiences
- Design content, templates, personalization, and decision logic
- Lead testing initiatives and implement performance improvements
- Partner with business, marketing, analytics, technology, and creative teams
- Implement channel capabilities and improve execution processes
- Investigate execution issues and guide associates
Skills
Must have
- Marketing campaign execution
- Customer journey orchestration
- Content management
- Channel planning
- Personalization
- Marketing automation
- Root cause analysis
Nice to have
- Adobe journey optimizer
- Adobe experience cloud
- Adobe experience manager
- Movable ink
Tools
- Adobe experience platform
- Liferay
Who it's for
- Education
- Bachelor's degree
- Degree
- marketing, marketing information systems, business, communications, digital media, information systems, computer science
- Experience
- 5 to 8 years
- Domain
- financial services
About Bread Financial
Bread Financial has 17 open roles in Bangalore, at Bread Financial India (Karle Town Centre). See every Bread Financial role.
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