Senior Digital Marketing Manager – Performance Marketing
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About the role
Zolve provides cross-border banking and financial products to migrants and global citizens. This individual contributor will own and optimize paid and affiliate acquisition, monetization, and revenue performance across channels.
What you'll do
- Own revenue performance marketing strategy across paid and affiliate channels
- Plan and optimize campaigns to improve profitability and scale
- Run A/B experiments across creatives, audiences, bidding, and funnels
- Build and scale affiliate programs while optimizing payouts and fraud controls
- Track channel revenue, CAC, ROAS, LTV, and cohort performance
- Manage monthly advertising budgets with ROI discipline
Skills
Must have
- Performance marketing
- Revenue growth
- Paid advertising
- Affiliate marketing
- Campaign optimization
- A/b testing
- Marketing analytics
- Attribution
- Conversion rate optimization
Nice to have
- Programmatic advertising
Tools
- Google Ads
- Meta business manager
- Google Analytics
- Mixpanel
- Appsflyer
- Dv360
- The trade desk
Who it's for
- Education
- Bachelor's degree
- Degree
- marketing, business administration
- Experience
- 4 to 7 years
- Domain
- fintech
About Zolve
Zolve has 19 open roles in Bangalore, at Zolve Innovations Pvt Ltd. See every Zolve role.
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