Digital Campaign Specialist
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About the role
Thermo Fisher Scientific serves scientific and healthcare customers globally. The specialist will execute regional digital campaigns, optimize landing pages and email journeys, and analyze campaign performance and lead generation.
What you'll do
- Design, schedule, and track outbound email campaigns across Asia Pacific ex. China
- Segment audiences and manage campaign setup from end to end
- Build and optimize landing pages using Eloqua forms and Adobe Experience Manager
- Analyze campaign metrics and recommend performance improvements
- Track leads using CRM analytics dashboards and recommend lead-generation improvements
Skills
Must have
- Email marketing
- Audience segmentation
- A/b testing
- HTML
- CSS
Nice to have
Tools
- Eloqua
- Adobe experience manager
- Photoshop
- Excel
- Powerpoint
Who it's for
- Education
- Bachelor's degree
- Degree
- marketing, advertising, business
- Experience
- 3+ years
- Domain
- life sciences
About Thermo Fisher Scientific
Thermo Fisher Scientific has 120 open roles in Bangalore, at Thermo Fisher Scientific India (registered office). See every Thermo Fisher Scientific role.
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