Launch offerblrstartuparena+ ₹349 ₹249 for 30 days16 of 20 spots left, then ₹349See plans
blrstartuparenaPricingOpen the map

Associate Lifecycle CRM

FIRYWhitefield, BangalorePosted 24 days ago
  • Mid level
  • Hybrid
  • Full time
  • 2 to 4 years
See FIRY on the map

A free account shows the apply link for every role and matches you to the ones that fit your resume.

About the role

Skillz operates a mobile esports platform for skill-based gaming tournaments. This role will own lifecycle messaging and reactivation marketing, measure campaign impact, and manage the Email Marketing Manager.

What you'll do

  • Own email, push and in-app messaging strategy, execution and measurement
  • Design reactivation cohorts, offers, controls and exclusion rules
  • Build and manage CleverTap journeys, segments and title onboarding
  • Measure campaign incrementality, engagement, deliverability and opt-out guardrails
  • Manage the Email Marketing Manager and develop the lifecycle function
  • Report weekly on campaign results, retirements and blockers

Skills

Must have

  • Lifecycle marketing
  • CRM marketing
  • Reactivation marketing
  • Retention marketing
  • Journey design
  • Segmentation
  • Incrementality measurement
  • Push notification deliverability
  • Offer economics
  • SQL

Nice to have

  • Clevertap
  • Braze
  • Moengage
  • Iterable
  • Webengage

Tools

  • Clevertap
  • Braze
  • Moengage
  • Iterable
  • Webengage

Who it's for

Experience
2 to 4 years
Domain
gaming

About FIRY

FIRY has 12 open roles in Bangalore, at Skillz (FIRY) Bengaluru HQ - Table Space Towers. See every FIRY role.

More at FIRY

Lead or staff · Hybrid · 10+ years

11 days ago

Mid level · 3+ years

12 days ago

Manager · On-site · 10+ years

18 days ago

Manager · Hybrid · 6 to 10 years

A month ago

Manager · Hybrid · 8+ years

2 months ago

Manager · 6 to 10 years

2 months ago
2 months ago
2 months ago

CloudSEK · Mid level · 4 to 5 years

11 days ago

Zolve · Manager · 7+ years

11 days ago
Ke

Keka · Senior · 6 to 9 years

11 days ago
Ke

Keka · Lead or staff · 8 to 10 years

11 days ago

Scimplify · Mid level · 2 to 5 years

11 days ago

Meraki Labs · Director and above · 8 to 14 years

11 days ago
Th

Thomson Reuters · Senior · Hybrid · 5+ years

11 days ago

Carrier · Senior · 6 to 8 years

11 days ago