Marketing Campaign Operations Specialist
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About the role
G2 operates a software marketplace that helps businesses make software buying decisions using trusted reviews and insights. This specialist builds, launches, and quality-checks demand generation campaigns and manages their intake workflows.
What you'll do
- Build and execute campaigns in Marketo across events, content, and newsletters
- Translate campaign briefs into configured campaigns with demand generation and content teams
- Manage campaign intake templates, dependencies, and handoffs in Asana
- QA tracking, UTM parameters, and Salesforce sync before and after launch
- Troubleshoot campaign issues and maintain naming conventions and documentation
- Use AI tools to speed up campaign QA and production tasks
Skills
Must have
- Marketing campaign operations
- Campaign execution
- Marketo
- Campaign QA
- Demand generation
- Campaign intake management
Tools
- Asana
- Salesforce
Who it's for
- Experience
- 2 to 4 years
- Domain
- b2b saas
About G2
G2 has 18 open roles in Bangalore, at Shilpitha Tech Park. See every G2 role.
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